Overall SatisfactionStrengths/WeaknessesLoyalty/Retention StrategiesLost Customer AnalysesMystery ShoppingMarket SegmentationProduct/service Usage
Strategies for GrowthCompetitor IdentificationExpanding product/Service Mix for New MarketsMarketing Strategy DevelopmentDefining Primary vs. Secondary Target Markets
IdentificationImage AssessmentsMarket Share MeasurementDefining Competitor Strengths/WeaknessesStrategies for Acquiring competitors' customers
New Product Concept DevelopmentNew Product Concept EvaluationsDemand Forecasting by Market SegmentPrice Sensitivity AnalysesBranding strategies
Identifying Acquisition TargetsAssessing Target Company Customer SatisfactionDetermining Competitive Strengths/WeaknessesCustomer Receptivity to Price IncreasesDemand for new products/services
Name Awareness/FamiliarityImage strengths/weaknessesImage vs. Key CompetitorsPublic RelationsCrisis ManagementName Change
Advertising DevelopmentAdvertising TestingPrice Sensitivity AnalysesImproving Distribution ChannelsMarketing CommunicationBranding/PositioningWebsite Evaluations
Identify Market TrendsCompetitor AssessmentsIdentification of Key Opportunities & ThreatsMergers & Acquisitionsnew product/service development
employee Satisfaction stRengths/weaknessesRetention StrategiesWork/Life FlexibilityTrainingLost Employee AssessmentsAlignment with Corporate Visions/Goals
Balancing Corporate vs. Family Member NeedsTransition from Private to Public Ownership Ownership/Management TransitionDeveloping Effective OWNER CommunicationStrategic Planning
Strategies for Growing MembershipMember SatisfactionRetention Strengths & Weaknesses New Service DevelopmentMember Education/Training SeminarsNewsletter ArticlesNew Member Analyses